COREDUMP #014: Why Your IoT Project Still Hasn’t Taken Off — And How to Fix It

After years of hype, investment, and industry buzz, IoT still hasn’t delivered on its promise. Pilot projects stall. Adoption plateaus. And despite all the “next big thing” headlines, many teams are still struggling to move beyond proof of concept.

So what’s really going on?

In this episode of Coredump Sessions, we sit down with Afzal Mangal, author of IoT: The Hype No One Knows About, to unpack the uncomfortable truths behind IoT’s slow progress—and what’s needed to finally break through.

Afzal draws on his years of experience and research to share actions teams can take to bridge the gap between pilots and production, from overcoming internal resistance to rethinking how we position IoT in the first place.

In this conversation, we cover:

• Why IoT projects so often fail to scale
• How to overcome customer hesitation and internal blockers
• The myths holding the industry back—and how to challenge them
• What leaders, engineers, and marketers can do differently to drive adoption
• The next chapter for IoT (if we get it right)

Whether you’re working at an IoT startup, leading product at a large enterprise, or trying to figure out why your customers just don’t “get it,” this episode offers a candid, insightful, and refreshingly practical take on how to make IoT actually work.